Is your recycling team ready to win in 2020?
SUSTAINABLE IN 3 WAYS:
Recycling for REAL is transparent. We are all social creatures and our behavior is shaped by peer pressure. You want your guests to do the right thing and be part of the team. How do you train rookies to become great players? You let them watch other great players!
“ClearStream success does not rely on someone having to read anything. It works due to visual recognition. People quickly see that the one bag is for recyclables, and the other for trash. Without any education, event attendees properly sort their discards. We’re happy, and so are the event organizers.”
- B.P., City of Loveland, CO
In 2003, ClearStream made its appearance at the NASCAR race in Homestead, Florida, in a pilot project conducted by Anheuser-Busch and NAPCOR.
“Over three days of racing, 180 units were tested in three different sections of the Speedway: outside the gates, the concourse areas, and in the suites. Not only did the ClearStream stand up to the massive crowds (150,000) and collect over 80 yd of material, a sample sort of recovered material, mostly aluminum cans, found less than 2% contamination!”
- M.P., Dir. of Operations, Extreme Clean; Haines City, FL
When diversion of bottles and cans is above 90%, the materials are marketable and disposal costs are avoided. Equally significant are the engaged fans who take pride in their contribution to a cleaner, friendlier Enviro-Mentality event. The Oxford Dictionary defines Enviro-Mentality as
“Awareness of environmental issues and sense of responsibility to the natural world.”
Curbside and public space recycling are natural partners for communicating the values of recycling with a consistent environmental message. The values of recycling taught in schools and reinforced in homes is reinforced when there are guests creating community pride, one recyclable at a time, at public space events.
GET IN THE GAME WITH RECYCLING FOR REAL
When all 3 bottom lines are in alignment – behavior, revenue and awareness – sustainability is automatic. Whether it’s a grass roots inspired movement to start up a recycling program, a reboot of a 75-year-old fair or festival collection program or a large brick-and-mortar public space collection initiative, ClearStream can help you win the game.
As always, winning requires engaging the most valuable players on your collection team – your guests. Participation in the PUBLIC collection is a commitment to conserving the planet far beyond the economic value of the materials or the avoided disposal costs. Seeing bottles and cans (and compost if available) piling up in collection containers and the grounds kept spotlessly clean is a teaching moment. It is their collective responsibility and privilege to be caretakers and stewards of the small area on the planet they call home, even for a little while.
Join the 10’s of 1000’s of permanent and temporary public space events that rely on the ClearStream system to win. Contact us for introductory offer details to test the ClearStream system in your own environments.*
Sales@ClearStreamRecycling.com | (855) 411-4321